01/04/2010 The total loading capacity of the roof is over 24,000lbs. The main center section spans 44'x33' and can support multiple 1,500lb loading points...
Constructed during the latter half of the 19th century, St. Patrick's Catholic Church is one of the oldest and most inspiring churches in Hamilton, Ontario
02/05/2009 Despite the fact that the recession is here, our summer 2009 season is shaping up to be just as busy as usual. Our regular customers are contacting us to ensure that the necessary equipment and technical staff are booked...
02/05/2009 Ashen White has successfully installed many new audio, lighting and video packages at a number of sites in the past 12 months. Ontario Cities where we have installed packages include...
03/01/2006 During the first week of the "Winter City" festival, Ashen White provided a 12-box EAW KF-760/761 large format line-array system flown from 25' scaffold towers, along with numerous EAW JFX-260 in-fill speakers for area fills.
09/12/2005 Not only was the weather fantastic for outdoor festivals, but all our new equipment worked wonderfully on all our jobs. We had virtually no technical difficulties, as we provided production for over one-hundred festivals and events between June and August this year.
03/14/2005 As you may have heard through the industry grapevine, we have had a lot of changes in the past year. Ashen White has practically rebuilt our entire organization from the ground up over the past 12 months...
As an update to our ongoing worker safety focus, we can proudly report that we have had no worker injuries on any of our jobsites for over two years.
We are continuing to work on our safety training program and we have been updating the "Ashen White Safety Manual" regularly.
We have also been working closely with the WSIB to implement a new and more focused "Task Specific Hazard Analysis" along with a new training program to upgrade the training of technical staff who have already completed our broad-based Safety Training Program.
Mandatory safety training seminars for all Ashen White staff and sub-contractors will be held in the third week of January 2010. As indicated above, these seminars will focus on upgraded training and task-specific safety issues relating to jobs performed on our worksites.
If you are one of our technical staff, please contact our office at info@ashenwhite.com to book yourself into one of the seminars.
Information update for our valued Customers:
A big thanks goes out to our long-time current customers for allowing us to be a part of your live productions in the past year and we look forward to working with you again and again as you bring your new projects online.
We would also like to thank our new customers for giving us a try this year and we hope to work for you again in the near future.
Please visit the "Project Gallery" section of our website, where you can view some of the changes that have occurred in our rental stock and on our jobsites recently.
Staging upgrades:
In the early spring of 2009, we completed the construction of our new truss-roof system. Please view the first three picture galleries in the "Project Gallery" to get an idea of how the new system goes together.
The total loading capacity of the roof is over 24,000lbs. The main center section spans 44'x33' and can support multiple 1,500lb loading points with a total capacity of over 14,000lbs. The PA wings can be configured to a width of 4', 6', 8', 10', 12', or even 16' and can support up to 5,000lbs on each side. We will be adding 4'-6' extended down-stage outriggers for a flown front truss before the summer season 2010.
The truss-roof system can be complemented with your own 40'x30' stage. Alternatively, we can provide you with a "corporate style" 4'x8' staging system of almost any size, or a frame and brace type scaffold stage. The roof trim can be as high as 30' from the ground. When coupled with a 5' stage the stage-floor to hang-point trim-height will be 25'. The truss-roof system comes complete with rear/side wind-walls and all required erection hardware. A 3-phase power supply will be required for the set-up as this is a motorized roof system.
If you find yourself in a situation where you will be doing an indoor show that requires the installation of a large package of heavy audio, video and lighting equipment, and the venue does not have adequate fly-points, the truss-roof system can be modified to be set-up without the roof apex ladders or the roof-skin, allowing for a large hang of equipment with an open-roof look and a slightly reduced number of fly-points and reduced loading capacity.
Please contact our office for a quotation if you would like to use the new roof for your show this year. There are already some booking dates on the calendar but we would like to try and fit you in.
Audio upgrades:
In the early part of the spring we became the first concert production company in Canada to own a pair of the new Soundcraft SI3 Digital audio consoles. We have used the SI3 consoles on many indoor and outdoor concerts in the past eight months and we can tell you that the sonic quality of these consoles is second to none.
The "Studer-influenced" preamp package along with the usual high-quality Soundcraft engineering really does the trick. The SI3 consoles are configured with 64 inputs and 24 outputs and have BSS designed gates, comps and parametric equalizers on every channel as well as BSS designed graphic equalization on every output.
To complement our new consoles, we purchased a Ramtech Ramlatch 54-channel 3-way transformer balanced 350' audio snake with a complete touring stage distribution package. The new audio snake coupled with our SI3 digital consoles deliver a low-noise-floor experience for our high caliber live and "broadcas" customers.
Nearing the end of the summer we purchased twenty-four EAW SB1000z 2,800-watt extended low range sub-woofers to complement our EAW KF760/761 line array system, as well as a bunch of additional EAW SM400I wedge monitors bring our total number of EAW wedges to over fifty units.
We have a large stock of Lab-Gruppen FP10000Q sub-amps to drive the new subs to maximum efficiency. We will also be continuing to offer our Turbosound Floodlight package, our Turbosound TMS-3 package and our Clair P4 Pistons for the foreseeable future.
Also purchased at the end of the summer was a complete 8-way Sennheiser EW300 in-ear monitor package, making Ashen White the first production company in Canada to stock those new in-ear monitors for our rental and production customers.
If you are going on a tour, we would be happy to provide you with a production quotation. Twenty-four to thirty-two EAW KF760/761 line array boxes coupled with twenty-four EAW SB1000Z subs, Lab/Crown power and a Soundcraft SI3 console would rock just about any venue in Canada.
Please call anytime for a quote.
Lighting upgrades:
Lots of new equipment in our lighting department as well!
We have sold out many of our older Technobeam and Studiocolour moving lights and purchased MAC 301 moving head LED wash fixtures and Intimidator 250MSD moving head profile fixtures to replace the out-going product. Our stock of moving lights includes the following fixtures:
Martin MAC-2000II moving head profile fixtures
Martin MAC-500 moving head profile fixtures
Martin MAC-301 LED moving head wash fixtures
HES Studiocolour-575 moving head wash fixtures
HES Technobeam moving mirror profile fixtures
Chauvet Intimidator 250MSD moving head profile fixtures
We have also added a HOG-1000 to our stock of MA, Jands and Vista lighting control consoles.
On the LED front, we recently purchased 100 Colourdash Accent fixtures which are suitable for truss warmers, special effects and table lighting. These new fixtures are now available cased in packages of ten units, perfect for small weddings, corporate events or club type concerts.
We have tons of motors, chain-falls, truss sections, hinge plates, truss circles, truss octagon hubs, drape and all kinds of hardware to go along with the lighting.
Please visit the "Rental Equipment" section of our website for a detailed list of our in-house rental stock.
As we get closer to the spring, we will be booking up all the busy weekends of the summer concert season. Please call us soon if you would like to receive a competitive quotation for your up and coming show.
Just as a note, we have many open weekends that we would like to fill over the winter months. We would be happy to provide you with a very competitive quotation during our off-season period.
Community Loudspeakers replace a foggy old sound system
Constructed during the latter half of the 19th century, St. Patrick's Catholic Church is one of the oldest and most inspiring churches in Hamilton, Ontario. Used as a venue for many musical performances, the church was laden with an obsolete sound system that simply couldn't deliver for the church's audience or performers. Faced with this dissatisfying situation, the church leadership recently sought help from the audio design team at Ashen White Productions through ChurchWares Direct. ChurchWares Direct is a leading Canadian provider of church supplies and products and they refer their clients to Ashen White when there are problems with an audio/video system.
With guidance from Warren Potter, head of sales and installations at Ashen White Productions in Toronto, the St. Patrick's Catholic Church successfully installed a new sound system using Community Professional Loudspeakers and Crest Amplifiers. The new Community system has been a star performer for St. Patrick's! Now parishoners, church leaders, audiences and performers all look forward to experiencing the St. Patrick's sound.
THE PROBLEM
Performances and events in the church weren't sounding good. The original sound system dated from the 1950s and 60s with some upgrades from the early 1980s. The design and layout of the old system was not conducive to even coverage, time alignment, clarity or intelligibility.
The system used very old speakers which were underpowered and poorly orientated, had no graphic equalizer, had a mixing console with fixed channel EQ and no high pass filters or phantom power and old VHF wireless. The old Shure VHF wireless unit was good for its time but
now the frequencies in those units are mixed in with garage door openers, taxi cabs and all other sorts of radio transmissions, resulting in large amounts of static, pops and drop-outs.
THE PLAN
Ashen White met with the leaders of St. Patrick's Catholic Church to help determine their needs and goals. The most important factors the Church wanted solved were sound quality and coverage. Design lead Warren Potter took these requirements and designed a system to deliver the high quality performance they needed. "We knew we wanted the system to work so that the room would sound the way it should - open and natural," said Potter.
THE PRODUCT CHOICE
For the St. Patrick's project, Ashen White selected Community VERIS and I/O loudspeakers with Crest CC amplifiers. "We decided on Community for several reasons," explains Warren Potter. "The first reason was that Community had a box that perfectly fit every requirement in St. Patrick's: the VERIS 3564 for the mains, VERIS 8 for the delay, I/O5 for the altar fill and the I/O8 for the choir loft fill. Because of the traditional nature and layout of the church, having subwoofers was not really an option at this point, so having a box with a 15" low frequency driver was required to fill the room with warmth.
"Going from a 15" low frequency to a horn never really works well or sounds right when you're dealing with live audio, especially applications heavy on speech, so good thing the Community VERIS 3564 could save the day with its midrange driver allowing the low frequency driver to be a true low frequency!
"Having the mid-frequency driver on a lens for directionality rather than compression keeps everything smooth and warm as well as projecting a sound that seems close to your face even when the box is further away. The VERIS 3564 had no problems filling the room in the low frequency range, allowing us to crossover the VERIS 8 delay boxes up around 200Hz turning them into a more of mid/high box," Potter continues. "The I/O5 is nice and small and hides very well while still producing the volume needed to fill the required area. The I/O8 easily fills the choir loft. Thinking ahead, these boxes can easily be reconfigured to act as a true monitor mix for future concert use."
THE INSTALLATION
The original site inspection showed concrete arches that the installation team could mount speakers to. A more detailed inspection showed that not all of the arches were solid, some were added only for decoration. The installers hoped they could drill through the heavy wood joists at the top of the arch and build a sort of clamp system to safely hold the loudspeaker enclosure.
That plan went off the rails when a virtually impenetrable void in the joist was discovered. The Ashen White team knew there would be a gap between the joists on either side of the arch, but there was something in the joist that no drill bit would even dent! The hammer drill bit was ineffective, it jumped all over the place and that told them the unseen barrier wasn't stone or concrete. Their steel drill bits came out clean, so the barrier wasn't a metal. The church is approaching 200 years of age, so the chances of advanced building materials being used was unlikely! Furthermore, church records showed no changes of the sort.
The installation team abandoned their attempts to drill the joist and instead put large lag bolts into the wood joist and lead sinks into the masonry - hardware strong enough to support the full dead weight of two adults! St. Patrick's original roof was covered by slate, weighing in at over 70 tonnes. Later, the roof was replaced using a slate look-a-like that reduced the weight of the roof to under 40 tones. The team was sure the weight of the VERIS boxes wouldn't bother the newly refinished roof.
The Ashen White team used OmniMount brackets and their own custom mounts for the Community VERIS 3564 loudspeakers. For the VERIS 8 speakers, they used the provided U-bracket which allowed them to not only hide the speaker enclosure in the ceiling (to the point where the church staff didn't notice them until Ashen White pointed them out) but they allowed the speaker to be perfectly aimed. The mount allowed the entire unit to pivot and rotate, maintaining even coverage and putting the sound right where they needed it to compensate for some acoustical shadows caused by the columns. Finally, the installers used a large lag bolt to secure the speaker enclosure once it was focused to make sure it never drifts, get knocked out or falls down.
THE SUCCESS
A proud Warren Potter tells us that "the system sounds great! As the one who focused the boxes, tuned the system and mixed the first couple of services and events in the church after the installtion, I can say the system works very well with the room."
"The room has a natural warmth to it and it also is able to hold and transmit low midrange frequencies very well. It's not a hang time like an arena. The 15" LF of the VERIS 3564 speakers produce a very warm sound in the room; and with the directionality of the MF and HF, the services have never sounded better," Potter notes. "No matter where in the room you are you feel like you are being spoken to in person, up close and personal " as opposed to being spoken to as a group thru a sound system."
"Because they're are using a Crest Audio CC4000 amplifier on the VERIS 3564s and a CC2800 on the VERIS 8 speakers, we have lots of headroom in the amplifiers allowing them to stay nice and juicy so we can really crank it up when we need to without drying up the rails and thinning out the sound. There's no such thing as too much headroom!"
Both the staff and the members of the church are thrilled with the new system. Some visitors have commented how much better St. Patrick's new Community system sounds compared to their new system. At this point, the Ashen White hadn't even tuned the St. Patrick's system, it was just operational. The parishoners are making comments about how nice it is to hear EVERY word that is said during a service, whether you're in the front row or the back row. What a great SUCCESS for St. Patrick's Church, Ashen White and Community and ChurchWares Direct!
SPEAK WITH THE EXPERTS
Do you have a system that needs attention? Call 416-675-9090 and get in touch with the team at Ashen White Productions in Toronto or hit their web site at www.ashenwhite.com. For church supplies and sundries, try ChurchWares Direct at 800-668-7324 or www.churchwaresdirect.com.
In the past couple of seasons, we have re-focused our attention on the very important matter of worker safety.
Ashen White has developed a unique in-house training program which closely follows the procedures recommended by the "Ministry of Labour", to encourage safe operating practices on our job sites.
The training program, which involves direct front-office training seminars for all technicians, and ongoing training and monitoring for site staff, was implemented prior to the end of our busy 2007 summer season. Safety supervisors are now assigned on all work sites that have more than three workers; and annual updates for our training manual are provided to all staff.
Ashen White also provides "free of charge" hard-hats, gloves, ear and eye protection, fall arrest hardware and other physical protection equipment as may be required to ensure safe working conditions for our technicians. We use the comprehensive in-house safe-working guide as our primary training manual. This manual coupled with free copies of the "Ontario Occupational Health and Safety Act and Regulations for Construction Projects" and the "Ontario Occupational Health and Safety Act and Regulations for Industrial Establishments" now help our staff to know what they need to do in order to ensure that their working environment is as safe as possible.
Our efforts to provide a safe work environment will help to ensure that our valuable customers will not be saddled with the legal liability implications and emotional trauma of a having a worker injured at their show site. This is a valuable service that Ashen White provides to our customers, while also ensuring that Ashen White qualifies to advertise itself as a safe worksite employer in the Province of Ontario.
If you are not already using Ashen White for your "Installation" and "Production" requirements please keep in mind that, according to the Ministry of Labour, promoters and event planners will be liable for injuries that occur on their job site if their sub-contracted service providers are not ensuring that their technicians are following the rules as required by the "Occupational Health and Safety Act of Ontario". Please be careful, injuries can occur at any time from myriad possible hazards.
We also strongly recommend that you contact your production provider and ask for evidence that they are following all the regulations of the "Occupational Health and Safety Act of Ontario" and that they are providing their technical staff with all the training and safety equipment that they require for the safe completion of their work.
We are happy to announce that at the time of writing this newsletter, there have been no injuries of any kind at any of our job sites, or at our warehouse, for over fifteen months. We look forward to continuing this excellent safe operating record for the foreseeable future.
Ashen White provided all the audio, lighting, video, staging and technical staff to more than one-hundred large and small events over the busy 2008 summer season. The addition to our rental stock of 16 MAC2000-II moving head profile fixtures and some very special truss hardware allowed us to design and implement some really exciting and creative show designs for our customers this year. Please visit our "project gallery" to see some of our recent show pictures.
In November of 2008, Ashen White provided a large scale line-array system and a huge 300,000-watt conventional lighting package, complete with 250 sections of truss on 80 rigging points with dozens of moving head fixtures, to a corporate customer for a sit-down dinner and dance evening. The set-up took three days with a staff of over twenty-five technicians and riggers; the strike took ten hours with a staff of over thirty technicians and riggers. The outcome was a total success. Please contact us for more information about that event.
Despite the fact that the recession is here, our summer 2009 season is shaping up to be just as busy as usual. Our regular customers are contacting us to ensure that the necessary equipment and technical staff are booked for their events and we are getting many calls from new customers to enquire about receiving quotations for possible new shows.
We would like to remind new customers that even if you are satisfied with your current production provider, we would be happy to provide you with a quotation to help ensure that you are being treated fairly from a pricing and "quality of equipment" perspective.
Also, we are encouraging customers that we are always looking for some challenging jobs that will stretch our equipment and staff capabilities and help to create new growth opportunities for our company.
Please don't hesitate to contact us if you would like a design and quotation for your up and coming event. info@ashenwhite.com
Ashen White has successfully installed many new audio, lighting and video packages at a number of sites in the past 12 months. Ontario Cities where we have installed packages include Toronto, Hamilton, London, Ottawa, Guelph and many more.
A number of high powered concert sound systems were installed in medium to large nightclubs and bars. These installations included permanently rigged Clair Bros and EAW large format speakers, Lab Gruppen and Crest amplification, TC Electronic, Xilica and Ashley processing and Soundcraft control consoles. We also designed and manufactured the custom rigging packages that were used for the speaker and cable installations.
Smaller audio and video packages were installed into community centers and churches to provide upgraded AV facilities for meetings and church services. One installation involved the custom design of a very wide angle projector and lens combination to allow for large-screen viewing on a very short-throw distance. Pictures of some of these installations can be found in the "retail sales" section of the website.
A quite challenging job that was completed in the summer involved the design, manufacture and installation of a long-throw, outdoor public address system that was mounted on the top of a downtown building. The system was designed to provide high-quality background music and public announcement facilities for fairs and exhibits that were taking place in the downtown core of the city on many weekends throughout the summer and winter months. The system provided full fidelity and excellent long-throw coverage with ample power to spare over the entire subject area.
Ashen White has been building a large stock of rental equipment for two decades. In March of 2008 we performed an inventory update on our rental stock and realized that we had over 350 full range concert speakers and over 400 conventional lighting fixtures. We also had a stock of over 350 sections of truss and tons of long-time unused scaffold hardware. In May of 2008 we released a long list of used equipment for sale on an as-is used basis. We managed to sell about half of the total list between May and December 2008.
The balance of the used equipment is still available and we would be happy to email a copy of the list to you, if you would like to see what equipment is still available. You can make a request for the list by contacting us at info@ashenwhite.com or by phoning us at 416-675-9090. Please keep in mind that we will seriously consider all offers and we would be more than happy to offer quantity discounts on used and new equipment.
For customers who need a large system but are looking to keep the price as low as possible, we have successfully installed used speakers and lighting (at very reasonable resale prices) coupled with new amplification, dimming, cable and control equipment. This kind of blended installation allows the customer to ensure that the user interface portion of the installation is "state of the art", while the speakers and lighting which are not actually handled by the customer becomes the most cost effective portion of the package.
Please feel free to contact Warren Potter at warrenp@ashenwhite.com if you would like us to do a free site inspection for your installation, or if you have any questions relating to the application or purchase of new or used equipment.
Please visit the "Project Gallery" link on our website to view pictures of various large full-scale concert production jobs that Ashen White completed between December 2005 and January 2006. Some of these sites include the National Trade Centre, the Air Canada Centre and the MTCC. The average equipment package sent out during that period of time included 24-32 EAW line-array boxes, 144,000-watts of conventional lighting and 24-32 moving head fixtures with multiple motorized fly-points.
Ashen White was awarded the audio and lighting production contract by the City of Toronto for the 2006 "WinterCity" festival that was held at Nathan Phillips Square, and other sites, during the months of January and February 2006.
During the first week of the "WinterCity" festival, Ashen White provided a 12-box EAW KF-760/761 large format line-array system flown from 25' scaffold towers, along with numerous EAW JFX-260 in-fill speakers for area fills. Sub-bass was covered by 8 TSW-718 2x18' 1600-watt sub-woofers. Routing for the various zones was provided by multiple sends from line mixers and a Midas Venice 320 audio console.
In the second week of the festival we provided a 16-box Turbosound Floodlight system stacked on 4 10' tall scaffold towers, along with 4 ST-25 super-towers holding 12 EAW JFX-260 full range speakers that were used for special vocal feeds and additional area coverage. Sub-bass was covered by 16 TSW-718 2x18' 1600-watt sub-woofers. Routing and mixing was managed with one 48-channel Soundcraft MH-4 audio console along with line mixers and media pool feeds.
Signal source for the show was provided by various playback units and numerous Shure and Sennheiser wired microphones along with 16-channels of Sennheiser 3000 Series UHF wireless transmitters and receivers and 24-channels of Shure U4 UHF wireless transmitters and receivers. At the height of the event we were managing a total of approximately 40 channels of wireless along with 5 separate UHF antenna distribution systems. Please feel free to contact our rental department if you require small to large wireless rentals for your up and coming events. We have numerous Shure and Sennheiser wireless systems in our rental stock.
Lighting on the "WinterCity" festival included about 300,000-watts of conventional lighting, a large outdoor-use LED package and about 20 moving lights. Thousands of linear feet of cable was used to link the lighting to the main dimming and control equipment. The overall show package included one main outdoor site, one mobile stage site and four large tents each with small audio systems and individual lighting packages. Additional staging was provided last-minute to help with client logistics issues.
At the same time that we were handling the "WinterCity" festival, we were also gearing up for one of the largest high-profile corporate dinner and awards shows that happens in Toronto each year and packaging equipment for multiple clients at the "2006 Toronto Auto Show". These events happened in the first three weeks of February and will be detailed in our project gallery and in a future newsletter.
As we head into the busy summer season we are once again building up our stock of extra equipment and preparing for another fantastic series of shows. The Ashen White staff is looking forward to working with our long-term and new clients over the next few months.
March 1, 2006
Sales Newsletter
Sales March 2006
Big thanks go out to our clients and staff for helping Ashen White achieve a record year in our retail sales and installation divisions!
We started off summer 2005 with a major audio installation in a large church. As the summer progressed we also completed installations of audio and lighting equipment at a number of clubs and schools. We are now working on a large theatrical lighting installation and we have some smaller sales projects in the works with various entertainment and local community event customers.
The "Retail Sales" section of our website has been updated regularly over the last few months.
In the "Used Sales" sub-section of our website, the list of available equipment has more than doubled and now includes Clair Brothers Piston speakers, Audio Analyst S4 speaker cabinets, amplifiers, mixing consoles, lighting dimmers and many other items. Please don't hesitate to call if you would like to make an offer on one of our used items.
The "New Sales" sub-section now includes packages for both audio and lighting as well as some current "Special deals". If you have trouble finding a package that suits your needs, please feel free to contact us by phone at 416-675-9090, or via the "Contact Us" on-line form and we will be happy to provide you with a personalized quotation.
Encourage your friends to sign up for the newsletter and scroll through the sales sections of the website as more package deals, as well as "limited time specials", will be posted on an ongoing basis.
When we post our "limited time specials" we will try to offer a special deal for all of our clients including DJ's, corporate clients and pro-audio clients.
Our sales division will work hard to provide specials in all areas of production including: pro audio gear, lighting equipment, recording equipment, consumer audio products and video equipment.
Thanks for you interest in Ashen White and feel free to "sign-up" in order to receive our newsletters vie email in the "Subscribe" section at the bottom left corner of our website. www.ashenwhite.com.
September 12, 2005
Ashen White News
Newsletter:
What a great summer.
Not only was the weather fantastic for outdoor festivals, but all our new equipment worked wonderfully on all our jobs. We had virtually no technical difficulties, as we provided production for over one-hundred festivals and events between June and August this year.
The Ashen White staff were proud to receive numerous calls of thanks from customers and bands who had worked with us on various jobs over the summer; these welcome words of encouragement were topped off by a call from a high profile recording act from the USA who suggested that the band had "never sounded better" after they had just finished a show using our new EAW KF-760 line array system. The happy client also mentioned that they loved working with our crew, as the technical-support and staff-professionalism were excellent.
We are now looking forward to turning our attention to indoor corporate events, touring, theatrical shows and television work as the weather gets cold and rainy over the fall and winter seasons.
Just In time for the corporate season, Ashen White has now acquired a large new stock of laminated 4'x8' staging risers with x-type 3'-5' adjustable bases, 8'-32' legs, all the associated hardware, scrim and stairs. Please contact us if you need a quotation for a small riser rental or a full staging set-up.
Ashen White has recently completed the acquisition of the remaining balance of equipment from Special Event Productions. Much of the acquired equipment is available for club-installation and/or sale. We are actively searching for club installation projects, and are interested in working-out special rental deals for nightclubs in need of a system during the fall, winter and spring months. Most of the available systems consist of either Clair Bros. or Turbosound speakers and Crown or Crest power amplification with Soundcraft mixing consoles. Please don't hesitate to call for some special pricing.
Brent Tomlinson, of Special Event Productions, who has twenty-plus years of concert production and touring experience, is still available to provide sales, installation and production quotations. Brent can be reached by calling our office or sending an email to brentt@ashenwhite.com .
There has certainly been a great deal of activity in the audio visual industry this year. Some very large production companies have entered the local market and are buying up some small to medium sized operations.
Please remember that Ashen White is a properly-insured, mid-sized, local production company. We will be happy to provide top-notch equipment and excellent service while following all government mandated safety regulations.
Clients will be well-served in the long run by supporting professional, mid-level, local companies with a view towards encouraging a strong, competitive and healthy audio-visual production marketplace in our immediate area.
Please be a proud local production company supporter!!!
March 14, 2005
Ashen White news
As you may have heard through the industry grapevine, we have had a lot of changes in the past year. Ashen White has practically rebuilt our entire organization from the ground up over the past 12 months.
In May 2004, Ashen White purchased of a brand new "state of the art" EAW KF760 large format Line Array system capable of providing coverage for large-scale concerts with attendance up to 50,000 people. We have used this system extensively on numerous recent shows. High profile performers currently out on tour with an EAW KF760 Line Array system of similar size to ours include: Usher, Motley Crew, Iron Maiden, R.E.M., and many others.
Shortly after the purchase of the new audio system, we bought-out essentially all of the lighting assets of a local Burlington, Ontario production company. Our large stock of conventional theatrical lighting now also includes over 300 Par fixtures on pipes of six (both chrome & black), 200 sections of truss, 50 chain-falls & motors, five hundred thousand watts of ETC & Leprecon dimming and miles of cable.
After the loss of an entire truck load of equipment in July of 2004, we proceeded to upgrade our entire stock of large-format consoles, processing equipment, monitors, corporate speakers, amps and audio snakes. We now have thirty-two EAW JFX-260 corporate speakers with stands and fly-ware, four 52-input large-format Soundcraft audio consoles, a number of smaller Midas and Soundcraft corporate mixers and about twenty new digital effects processors including: TC Electronics 2290s, TC Helicon Voice-works voice processors, Lexicon processors and new XTA-226 digital crossovers.
Finally, we have spent the past couple of months totally rebuilding our web presence. Ashen White is aware of how important it is that our clients know about all the different services that we can provide. Having this information at hand can help customers keep the cost down by accessing all the equipment and services at one location. For more information please visit the "Production Services" and "Retail Sales" sections of the web site.